The best branding agencies in Stockholm

Stockholm’s studios are known for a particular kind of Scandinavian clarity: simple systems, careful typography and a willingness to be playful when the brief allows. They work for global consumer brands and for the city’s museums and concert halls alike. These six are based in Stockholm and have identity work you can check.

See the 6 agencies Updated 2026

Quick list

#	Agency	Known for	Best for
1	Kurppa Hosk	Strategy-led identities with Scandinavian restraint	Companies repositioning for a new market
2	Stockholm Design Lab	Long-lived identity systems since 1998	Airlines, retailers, museums and consumer brands
3	BVD	Simplify to clarify	Food and retail packaging
4	Bold	Insight-driven brand platforms	Cultural institutions and consumer brands
5	Snask	Loud, playful identities and motion	Brands that want to break category rules
6	Bedow	Quiet, crafted identities and packaging	Small premium brands and cultural projects

1. Kurppa Hosk

Website: kurppahosk.com
Location: Stockholm, with studios in Oslo, London, New York and Chicago
Guides: Brand Architecture
Visual Identity Design
Climate & Energy
Signature project: Konserthuset Stockholm identity

Kurppa Hosk designed the identity for Konserthuset Stockholm, the city’s concert hall and home of the Royal Stockholm Philharmonic Orchestra. The studio’s approach starts with strategy and narrative, then builds a visual system restrained enough to last. That mix has made it a regular partner for companies repositioning themselves, from cultural institutions to Scania and Zalando.

Clients: Konserthuset Stockholm, Nike, Scania, Zalando
How they work: Brand strategy, narrative, naming and identity
Budget signal: Upper mid-market to enterprise
Skip if: You want a loud, trend-led identity. Kurppa Hosk’s work is calm and built to last.

Last verified 2026

2. Stockholm Design Lab

Website: stockholmdesignlab.se
Location: Stockholm
Guides: Visual Identity Design
Hospitality, Food & Beverage
Brand Experience & Environments
Signature project: Bildmuseet identity

Björn Kusoffsky co-founded Stockholm Design Lab in 1998, and it has since worked for SAS, Absolut, IKEA and Åhléns as well as museums and hotels. Its identity for Bildmuseet, the contemporary art museum at Umeå University, shows the studio’s taste for systems that are simple on the surface and rigorous underneath. It also renamed and branded the Panini Internazionale chain and designed coffee packaging for Víspera.

Clients: Bildmuseet, SAS, IKEA, Absolut, Panini Internazionale, Víspera
How they work: Brand strategy, identity, packaging and retail environments
Budget signal: Upper mid-market to enterprise
Skip if: You need a fast, low-cost logo. SDL’s projects are systems built for decades.

Last verified 2026

3. BVD

Website: bvd.se
Location: Stockholm
Guides: Hospitality, Food & Beverage
Consumer & DTC
Visual Identity Design
Signature project: 7-Eleven sandwiches and wraps packaging

BVD’s working rule is “simplify to clarify,” and it shows most in packaging. The studio redesigned 7-Eleven’s sandwiches and wraps for Swedish stores and later built the chain’s coffee concept, from store to cup. It also created Blå Bär, a retail concept that took Scandinavian design to Japan, and has packaging work for IKEA and Absolut. Its strength is making products easy to choose in a crowded fridge or on a busy shelf.

Clients: 7-Eleven, Blå Bär, IKEA, Absolut Vodka, Coca-Cola
How they work: Strategic design, identity and packaging
Budget signal: Mid-market to upper mid-market
Skip if: You’re a software company. BVD’s strength is products on shelves.

Last verified 2026

4. Bold

Website: boldscandinavia.com
Location: Stockholm, with studios in Copenhagen, London and Oslo
Guides: Brand Experience & Environments
Hospitality, Food & Beverage
Visual Identity Design
Signature project: Swedish History Museum identity

Bold builds brand platforms from insight, then pushes the visual side further than most Scandinavian studios. Its identity for the Swedish History Museum made a national institution feel current. For chef Pontus Frithiof’s restaurant group it branded Tidningshuset by Pontus, in the old Dagens Nyheter newspaper building. A few years after it opened, clients named it the best design agency in Sweden.

Clients: Swedish History Museum, Pontus Group
How they work: Brand strategy, identity and packaging
Budget signal: Mid-market to upper mid-market
Skip if: You need product UI or app design. Bold’s focus is brand and packaging.

Last verified 2026

5. Snask

Website: snask.com
Location: Stockholm
Guides: Consumer & DTC
Launch Branding
Visual Identity Design
Signature project: Attention: Craft exhibition identity

Snask is Stockholm’s loudest studio, and proud of it. Its work is maximal, funny and built to get noticed, from the identity for Attention: Craft, an exhibition at Liljevalchs art hall, to a handmade cover and editorial design for The Washington Post Magazine. The studio also makes stop-motion and live-action films, including work for Meta, so the brand often arrives already moving.

Clients: Liljevalchs, The Washington Post, Klarna, The Hives, Bang & Olufsen
How they work: Identity, motion, film and campaigns
Budget signal: Mid-market
Skip if: Your buyers expect a conservative brand. Snask is built to provoke.

Last verified 2026

6. Bedow

Website: bedow.se
Location: Stockholm
Guides: Visual Identity Design
Hospitality, Food & Beverage
Fintech
Signature project: Erik Penser Bank identity

Bedow is a small Stockholm studio with a quiet, precise style. It named and designed the identity for private bank Erik Penser Bank, packaged Biggans Böcklingpastej, and makes record sleeves and artist monographs. Recent clients include Neko Health and the Polar Music Prize. The work suits brands that want to feel premium without shouting.

Clients: Erik Penser Bank, Biggans, Coop, Neko Health, Polar Music Prize
How they work: Identity, packaging, books and print
Budget signal: Mid-market
Skip if: You need a large team for a multi-market rollout. Bedow is a small studio.

Last verified 2026

Hiring a branding agency in Stockholm

Simplicity is the default.
Most Stockholm studios lean toward clean systems and careful type. If you want maximalism, look at studios like Snask.
Packaging is a strength.
Several studios here have deep experience with food, drink and retail. Ask to see shelf photos, not just renders.
English is standard.
Stockholm studios work in English with international clients as a matter of course.